Premium Red Yanmar CE livery goes global

Belinda Smart

04 January 2022

Yanmar Compact Equipment has extended the Premium Red livery across its machines worldwide, as it pilots alternative fuel and propulsion technologies and repositions its strategy.

Premium Red machines were introduced to the North American market in 2020, and have now been extended to the EMEA (Europe, Middle East, Africa), AOLA (Asia excluding Japan, Oceania, Latin America) and Japan markets.

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