New identity for McCloskey’s washing division
By Steve Ducker12 January 2021
McCloskey International has announced that its washing division has been rebranded as MWS Equipment, with a new design and colour scheme.
The company said the change was due to dynamic expansion and growth in the past five years and that MWS Equipment will operate as an independent business unit of Metso Outotec, following Metso’s acquisition of McCloskey in 2019.
The business will design and manufacture a range of modular, mobile and static washing equipment sectors including construction, demolition and recycling sectors.
“I’m delighted with how our business has progressed in recent years,” said product line manager Ben Frettsome.
“We have repositioned our route to market along with increasing our design and manufacturing capabilities. With the strength and depth in our leadership team, we are now aligning our brand to allow for the next chapter of our development and growth.
“The rebranding of MWS has been in development for some time and will now allow for for the business to partner with the best suited organisations across the world. We are optimistic about the future and the strong position we are in and we have an exciting list of product introductions and strong partnership announcements coming in the next few months.”
McCloskey International senior vice president Toni Laaksonen added: “The new brand identity is an exciting milestone.”